Mike Harrelson
Director of Public Relations Leadership Team
Mike's outdoor passions have been the guiding keel in his career. Working in backpacking shops and guiding whitewater throughout his teens, Mike headed to Jackson, Wyo., after completing his BA in English at Virginia Tech. In Jackson, Mike befriended the founder of Patagonia clothing and from there moved onward to Ventura, Calif., where he went to work for the burgeoning brand. Over the next 15 years Mike led Patagonia's public relations efforts, worked with their creative team and served as product line director for the company's snowsports division. He has since run his own PR firm and cut his teeth in both outdoor and travel journalism, writing articles for Outside, Backpacker, Powder, Islands and others. In 2001, he and his family took a two-year hiatus to the Big Island of Hawaii to reconnect with his childhood love of surfing. In 2003, Mike joined Mercury as Director of Public Relations. He and his wife Cindy have two boys, Clyde and Mason, who share their love for rock climbing, skiing and far-flung adventure.